Rui presented their Autumn Winter 2023 collection “TOWARDS THE ENDLESS FLOW” during Paris Fashion Week.
At Galerie Bertrand Grimont, Rui created an enclosed private experience by describing the texture of the “shell”. A curved, enveloping structure appears in a soft silhouette, as a symbol of the mother. Figures of the body are hidden by the swollen, three-dimensional shapes, and yet hazily outlined by velvet; the rich touch of wool, mohair, and cashmere brings an intimate warmth and sense of déjà vu; the mossy green and earthy taupe tones reveal the mark of nature in the silence, dotted with foggy, warm colors pulsate, bringing one into a blurred memory.
In the hands of Sati Leonne Faulks, the transparent rigid curtain with inorganic texture was transformed into a kind of unbridled romance; the models walked in this state between living and non-living, leaving the absurdity of inverted colors with the outstanding thumbs down under their feet. Model Jewel has left artistic fossilized snails on her face, echoing this ultimate “authenticity”. In the silence, this constant past, full of memories, will be filled only with water-stained footprints announcing “I was here”.
Credits:
Styling: Laëtitia Gimenez
Set design: Sati Leonne Faulks
Videographer: Enantios Dromos
Photographer: Camille Mompach
Casting director: Senem Gunes
Movement director: Breckyn Dávila Drescher
Models: Pe, Anna, Jewel, Ushka, Naïma, Ryme, Ophelie, Fleur, Amelia, Aurelie, Segolene, Sophie, Yousra, Cecilia, Laury, Kamille
Hair: Toni&Guy
Make-Up: Thierry Do Nascimento
Nails: Eri Narita
Music: Qu Qiu Fan
PR & Production: Radical PR
Copy writer: Binglun He