KENZO X VERDY ‘Colors’ Collection for Spring '24

Artistic Director Nigo and KENZO are releasing their second collection with visual artist VERDY, who created special graphics for Spring/Summer 2024. This new KENZO x VERDY collection, titled ‘Colors’, will be dropped throughout the season.

VERDY, a close friend of Nigo’s, often explores themes of teenage culture, revolt, and nostalgia with his bold, whimsical patterns and vibrant colors. VERDY is the ideal creative partner for the East-meets-West aesthetic that Nigo has always envisioned for the company. His work has been defined as a combination of Japanese and Western streetwear, with influences spanning from skateboarding and hip-hop to manga.

We turn to the past to get ready for the future. As a new reality dawns at KENZO, artistic director Nigo re-establishes the principles ingrained in Maison’s early days: designer clothing made for everyday wear that is infused with the timeless joyful urbanity of Kenzo Takada. A creative discussion, KENZO develops into a conversation between Nigo’s street culture and the pop culture of the founder’s family.

A sequence of interactions occurs: the timeless principles of KENZO are viewed through an instantaneous prism, the founder’s “Jungle” style is condensed into incredibly desirable objects, and a fresh sense of exclusivity accentuates the timeless appeal central to the Maison’s past. The essence of KENZO—unconventional fashion for the future anchored in the permanence of its past—is emphasized in the meeting between the founder and the heir.